Your questions answered from the 'Are you talking to me? Personalisation on the TGA website' presented at GovCMS Mega Meetup 2023.
Insights
Case study
Morpht was able to provide IPEA with a new website on the GovCMS SaaS platform, upgraded to Drupal 9 and allow site editors to import all reporting data without the need of external help. The site also has a greatly improved page speed and a new design and interface which maximises the findability of Parliamentarian expense reports.
Case study
The National Immunisation Catch-up Calculator generates vaccination schedules based on a number of factors, including age, location, medical at-risk conditions and previous vaccination history.
Case study
An optimized information architecture, a refreshed contemporary design, and improved resource management were all delivered in record time to prepare the site for a national awareness raising and behavioural campaign, and to support the wider work of the National Office for Child Safety (NOCS).
Article
Morpht has been announced as one of the initial suppliers on the GovCMS Digital Experience Platform (DXP) panel - providing personalisation, recommendation and AI services to Australian Government agencies.
Article
By embracing omnichannel experiences, encouraging data literacy, and investing in personalisation, government web teams can provide citizens with better access to information and services.
Article
Government agencies are prioritising their websites as the model for digital transformation to improve operations and citizen experience.
Article
Digital transformation initiatives typically involve developing a strategy, adopting new technologies, fostering a culture of innovation, and managing change effectively. Government organisations can avoid the common pitfalls we have seen through diligent communication and planning.